Evaluating the Risk of Home Equity Line of Credit (HELOC) Applications

Designed interface that sales representatives in a bank/credit card company can use to decide on accepting or rejecting applications Developed a predictive model to assess credit risk Trained and evaluated model performance Data Profiles Our interface included integration and analytics....

1 minute read

Used Amazon review data to analyze and design a brand-new product

Launched a brand-new product to fix current problems and change the status quo of the market after deep digging into the Amazon review data Detailed market analysis to address the specific aspects by using the LDA, Topic Modeling, Word2Vec Data...

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Analyzing Company's Sales Performance

Designed a data warehouse for the company in the retail industry to deliver advice on sales channels, benefits for old employees and total contribution for each country to drive sales growth Utilized SQL to calculate the average number of orders...

2 minute read

Analyzing a Toy Horse Conjoint Experiment

Performed conjoint analysis (including the cluster analysis and modified market simulation software) with teammates using R Analyzed raw data to evaluate market share profitability and provided executive summary, including key insights and recommendations Compared the market segmentation and competitor’s response...

2 minute read

Product Analysis for Learning Center

Performed product analysis based on the achievement of 9k student using SQL Analyzed raw data to evaluate students’ achievements in different regions and provided executive summary, including key insights and recommendations Conducted A/B testing on program effectiveness; presented to the...

1 minute read